Each of us has childhood memories that take us back to happy moments. For most of us POP ROCKS® is one of our happiest childhood memories, a simple moment from your childhood that still makes you smile.
Our POP ROCKERS told us that POP ROCKS® is:
- A sweet moment of anticipation and happiness
- A challenge for your taste buds
- Like fireworks in your mouth
- A rite of passage—your first POP ROCKS moment is a memory that defines your courage
- A science experiment in a candy wrapper
What is POP ROCKS® for you?